Advertising Production 3D Video Mapping | interactive projection
Source:     Author: eventplanning    Publish time: 2019-08-09 10:29    380 Views
3D Video Mapping, 3D interactive projection

What is 3D mapping technology? 3D mapping technology (also called projection mapping or spatial augmented reality) is a technology used to project a 2D or 3D object onto a display surface through spatial mapping.
Projection mapping, similar to video mapping and spatial augmented reality, is a projection technique used to turn objects, often irregularly shaped, into a display surface for video projection. These objects may be complex industrial landscapes, such as buildings, small indoor objects or theatrical stages. By using specialized software, a two- or three-dimensional object is spatially mapped on the virtual program which mimics the real environment it is to be projected on. The software can interact with a projector to fit any desired image onto the surface of that object. This technique is used by artists and advertisers alike who can add extra dimensions, optical illusions, and notions of movement onto previously static objects. The video is commonly combined with, or triggered by, audio to create an audio-visual narrative.







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